Welcome back to Affiliate Marketing Profits from Home, in this segment we will discuss how you can market your offers and get the word out, This will include pay per click advertising, pay per impression, copyrighting, niche sites, creating landing pages and more.

Help Keep the Lights On

Yes, bandwidth costs and other costs bring us to our knees some months and we reach out to help, it is vital for you to understand what we are trying to do. If you have $1 or $2 dollars you can spare head over to give what you can to help us finish our studio, and continue to keep the lights on at Scam Times. We also have some other offers that help keep the lights on.

• $10 Off “MooPon” for The Original FatCow– LegenDairy Hosting!
• Read the Niche Blitzkrieg Review and see if it is right for you to create profit streams online.

Show Notes

• PPC – Google, Yahoo, Microsoft
• What is PPC
• Targeting
• Keyword Research
• Long Tail Keywords
• Copywriting
• Negative Filters
• Truth in Advertising
• Multiple Copy
• Budgeting
• Tracking
• If your not doing it your throwing money away.
• CTR vs Conversion Rate
• CPM Marketing
• What is CPM
• Demographics / Tools to get Demographics
• Copywriting / Creatives
• Tracking
• Niche Sites
• Organic Search Results
• Landing Pages
• Direct Linking vs Presales

Full Script

Welcome back to Affiliate Marketing Profits from Home, in this segment we will discuss how you can market your offers and get the word out, This will include pay per click advertising, pay per impression, copyrighting, niche sites, creating landing pages and more.

There are three major players in Pay Per Click advertising and they are Microsoft, Yahoo, and of course Google, while most people see Google as a search engine they are really an advertising house and that is what they are really good at, yes they give great search results but that is only a method of delivering advertisements. So I am sure you keep hearing PPC and that stands for Pay Per Click and it means that every time someone clicks on your ad you will pay for it even if they do not purchase anything. So when employing pay per click you will really need to do some research and make sure that your offers can convert at a high rate. The goal of pay per click advertising is to drive people to your offer have them convert and make more than you pay. That is pretty self explanatory.

When you are doing PPC with one of top three you have the ability to target your ad to a specific keyword or groups of keywords, and you will need to do the research for the keywords that best work for you ad, now when you are doing keyword research I recommend using long tail keywords. Long tail Keywords are three and four keyword phrases which are very, very specific to whatever you are selling. When a customer uses a highly specific search phrase, they tend to be looking for exactly what they are actually going to buy. In virtually every case, such very specific searches are far more likely to convert to sales than general generic searches that tend to be geared more toward the type of research that consumers typically do prior to making a buying decision, and what do we want? Conversions! So lets look at an example, if I was marketing a Dell Laptop would I go with Dell Laptop as my keywords or would i go with a Dell Latitude D630 which is a exact model? Well a person searching for the D630 would be more likely to purchase and that is what I want, does that mean I have to use the brand I am selling? No, you could be selling an HP and advertising on the D630 keywords if you are selling a similar model and can tell a person why the HP is better, this is done often. You will see ads all over that say “Do not buy till you read this”.

Make sure when you are picking your keywords that there is enough search volume and the competition is not extremely high for what you are targeting otherwise you will either be paying too much or not getting enough exposure. Long tail keywords are generally a little less expensive. Remember you are paying per click so you can get a million impressions and not get but 2 clicks and that is all you paid for, however if your click through ratio is low your quality score will go down with Google which may make you pay more per click.

When you are writing your Pay Per Click ads make sure you use truth in your advertising and with negative filters. I know you are surprised to hear negative and advertisement in the same topics however it can really help get quality clicks and that is what you need, anyone can write an ad that will get thousands of clicks but when you are paying for your ad do you want someone to click or buy? For example, lets say I am selling an e-book on this course and I am selling it for 9.99. I can write this ad: Learn how to use affiliate marketing to generate passive income streams. I would probably get a great click through rate but a low conversion rate, so lets go with some negative filters and get a higher conversion rate, now this can cause my quality score on the ad to go up and I may pay more per click but generally I could make more sales because of it, so here is my new ad. Download today and learn how to use affiliate marketing to generate passive income streams for $9.99 today. I have just filtered out people who are looking for something free and that is important, I also let them know that you can have it today and what it will cost. Now if a person clicks the ad they know they will be expected to pay $9.99 to get this e-book.

Make sure when you are doing Pay Per Click advertising that you write several different ad copies so you can test which ones generate the best conversions so you know which ones to spend more money on, do not just setup one copy and hope it makes you money. Remember also that a lot of affiliate offers will not let you bid on some keywords so make sure you are in compliance with the offer so you do not lose any sales you do generate.

Budgeting is something you will want to look at too, you will want your campaigns to run over multiple days because some days might be better converting days then others so budget wisely you do not want to run your whole advertising budget in a few days, but the only way you will know the better converting days is if you use tracking code, if you are not tracking your PPC campaigns you are just throwing money away and you might as well quit now. You will want to track conversion rates, and click through rates both of these numbers can give you a good picture on your campaign and let you know if you are overpaying or if you are just right, sometimes you will even notice that you could be underpaying but thats a good thing. Google Analytics will let you track conversion rates and you can set goals, like for example you can set the landing page as step 1 in a goal and track a click event on the affiliate link as step 2. Now if you controlled the whole processes it would be even better because you could set the checkout page and the thank you page as other steps and watch as people go through it. Now with Clickbank you can actually give them the code via the web interface and they will put it on all pages that come from your links so you can see conversion rates and this is a great thing. Just I can not stress enough, make sure you are using any tracking you can find and keep up with the numbers, they could make you or break you. Being an affiliate marketer is not just putting some links out you have to know what is working and what is not so you can keep making the ones that work and stop using the tricks that do not.

CPM or Cost Per Milli marketing is when you go and look for websites you can run your ad on and pay by the impression you will normally buy these impressions in magnitudes of thousands, and will pay what the cost is to run 1,000 impressions. So if I have a CPM of $1.00 and someone wants to run 20,000 impressions I get $20.00 for the ad, now this does not mean that you will get any clicks its just exposure with the chance for a click, however it can be benificial to the affiliate marketer if you are trying to build a brand, for example if I wanted to sell cell phone accessories with affiliate links I could create a brand that does this and if I want brand exposure I could buy ads on other sites. You can also use this for single offers and I have found it to work from time to time.

One thing you need to be aware of however is the demographics of the site, you do not want to be advertising high dollar items on sites that have low dollar visitors, but how do you know the demographics of the site? There is a great tool for this and its call quantcast, You can find them at Quantcast.com and they have methods of determining demographics, what business visit the site, what sites visitors also read and more information, this information is vital to knowing what ads will work in that group and what will not. If you do not pay attention and use these tools you will lose money, that’s not an assumption thats a fact. In order to be a successful affiliate marketer you will have to know your target audience and how to reach them.

One of the things I harp on is niche sites, I can pitch Niche Blitzkrieg till I am blue in the face because it works, I have been around for a while in affiliate marketing and website creation and this is the only program I can really get behind, this is not a get rich quick idea, this will just do the simple things of walking someone through creating a site and how to get the best results out of it. I use the program and now I will explain how it works. Niche Sites are an excellent way of doing affiliate marketing and can bring some of the best results because a lot of your traffic you are not paying for and free traffic is king in affiliate marketing. How do you find a niche and what do you do with it is the only tricks you will have to learn. A Niche site is a site that is in a sub market for example if a market is “Grills” and we want to target a smaller market we could go with “Gas Grills”, “Indoor Grills”, “Charcoal Grills”, “Smoke Box” or other sub markets in that broad market, and why we want to do that is so we can go after long tail keywords, because as we established earlier long tail keywords are more likely buyers. As an affiliate marketer you do not want to waste your time on window shoppers as they will just ruin your day, you need people who want to buy and niche sites with long tail keywords will generate those buyers.

How a niche site will work is you will find your market and your long tail keywords, you will buy make sure you have hosting, and perferably from someone like Fat Cow Hosting, and you will purchase your domain name. When you get all that setup you are ready to start creating your site, I will not go over everything here because it is gone over in such detail in Niche Blitzkrieg and its a very long topic. Once that is done you will start writing articles for your new site around your keywords and information and these are to bring you organic search results, traffic from search engines is a perfect source for affiliate marketing but you have to have content that people will search for and you have to get indexed into these search engines. When you are creating your niche site make sure you can get the search results to push enough traffic.

The last thing we are going to cover today is Landing pages, a landing page is a presales page it is where you want your people to end up when they click on an ad, this is the best place to prepare the visitor for what is to come on the next page, sell them the product again because all they did was click an ad they do not know what is really going on, so you sell them the product and you really get them to want it before you send them through your affiliate link. This will let you get the visitor excited about what you are doing. These landing pages will generate a lot more sales then direct linking to the advertiser as they are ready to buy when they click.

Affiliate Networks

Welcome back to Affiliate Marketing Profits from home in this segment we will discuss networks what networks are around what they can do for you and how to sign up. There are several affiliate networks that you can use and they all have different programs but they all serve the same purpose. The purpose of a network is to bring publishers and merchants together, the other thing for networks to do is make a few dollars from that fusion. Some networks are all digital products like Clickbank and others are physical products and some mix both. I use a couple of networks, Linkshare, Commission Junction, Share a Sale and sometimes Clickbank.

Help Keep the Lights On

Yes, bandwidth costs and other costs bring us to our knees some months and we reach out to help, it is vital for you to understand what we are trying to do. If you have $1 or $2 dollars you can spare head over to give what you can to help us finish our studio, and continue to keep the lights on at Scam Times. We also have some other offers that help keep the lights on.

• $10 Off “MooPon” for The Original FatCow– LegenDairy Hosting!
• Read the Niche Blitzkrieg Review and see if it is right for you to create profit streams online.

Show Notes

• Intro
• Episode 8 Introduction and News
• Help Keep the Lights On
• How do I pick a network?
• Does reputation matter?
• Large or Small Networks Better?
• Digital or Physical Goods
• Website Required to sign-up
• Are payouts negotiable?

Full Script

Welcome to Scam Cast Episode 8 recorded December 19th 2009 and Happy Holidays, We will not have another podcast until after the Holidays so enjoy them and be safe. Today we will be discussing Affiliate Marketing Networks in our Affiliate Marketing Profits from Home segment, before we get into that I want to go over a few things that are going on with this podcast and some future items we are working on. Scam Cast will be moving its podcast over to The Conversations Network which is a network idea I am starting to bring some podcasts together both video and audio, Scam Cast will be going to a video version as soon as the new studio is complete, we will still produce the audio only version as well. We can still use your help on that you can go to www.scamtimes.com forward slash donate if you would like to help out with a dollar or two. Our intentions are to turn this into a scheduled weekly show that could be watched live. We also are looking for a co-host which can be done over Skype if needed If you are interested in that send an email to scamcast@scamtimes.com. We bring you the show now.

Some news as well, it has pretty much been completed I will be interviewing Roger from DazzleSmile in the next week or so and have it out for all the listeners soon, I will be asking questions about the lawsuit, why did they choose the people they did business with, and what consumers can expect from this lawsuit and is there anything in it for them. That is all coming soon on Scam Cast

Welcome back to Affiliate Marketing Profits from home in this segment we will discuss networks what networks are around what they can do for you and how to sign up. There are several affiliate networks that you can use and they all have different programs but they all serve the same purpose. The purpose of a network is to bring publishers and merchants together, the other thing for networks to do is make a few dollars from that fusion. Some networks are all digital products like Clickbank and others are physical products and some mix both. I use a couple of networks, Linkshare, Commission Junction, Share a Sale and sometimes Clickbank.

So How do I pick a network?

This depends 100% on what you are working on, what niche you are in, and how you plan to market. Some niche markets you may pick may offer mostly digital products and some will be only physical products, some of the best niches offer both. You should pick the networks you want to belong to by the offers they have and how they fit in, some networks you may never use and some you will use more often. I do not recommend signing up with only one network as you should belong to several. Now if you only have one niche site up now then you can probably stick with one network and try to give excellent results for that network, I also recommend that when you are signing up for a network that your site fits the network as some networks will deny applications.

Lets touch on a few of the networks around and what they can do for you, these are not in a particular order:

Linkshare (www.linkshare.com) is a large network, you will not have affiliate managers with this network and the clients include AT&T, Macy’s, Apple and more large names, I use Linkshare for a couple of sites and it is one of the easier ones to get accepted into.

Commission Junction (www.cj.com) as another very large network, thousands of offers for just about every niche, you can even use Commission Junction to create search results such as if I wanted to sell indoor grills I could create a link to a company’s search page that would list all the indoor grills.

ClickBank (www.clickbank.com) this is a digital network, almost everything sold is a e-book or program, now I have noticed that with Clickbank you have to be very careful as a lot of scams listed and we want to be ethical marketers so we will need to review our offers close to make sure we do not promote anything that could be seen as unethical.

Share-A-Sale (www.shareasale.com) is a smaller affiliate network that does not offer affiliate managers but provides a lot of tools, some of the clients auto approve and a lot of clients have a data feed which can be useful for some more advanced affiliate marketing and automation.

There are others icommisions, hydra, express revenue, pepper jam, cx digital copeac and many more, I do not recommend any of these networks because I have not done any business with them and I more than likely will not.

Does reputation matter?

To some people this may not matter but to me this is the main thing, when I am dealing with an affiliate marketing network I want a reputable company and one that has been around a while, I will not do business with networks who have a bad reputation, for example Azoogle has had a tarnished past and is now in litigation with dazzlesmile for this reason I will not do business with them, When you make a sale with your affiliate link the network gets your money and holds it till they get paid and the time comes to pay out, I do not want my money being held by a company who may or may not be around later. Also because I am strict on being ethical a lot of these tarnished reputations attract the wrong offers, several of the scams we have uncovered where being offered to marketers by Azoogle, NeverBlue and other networks. For this reason alone I will not work with several of these companies.

As far as large or small networks and affiliate managers does this all mater? I have never worked with an affiliate manager mostly due to the fact that they are nothing more than sales people, however they do have some benefits that can be obtained from them, if you are on a network that has affiliate managers and you are really rocking out the sales your affiliate manager will end up loving you. They will do anything to help you including opening up the door for negotiations on your pay outs, sometimes they might not be able to raise your payout but often they can. But you have to be performing. The other thing they can bring to the table is other offers you may not be aware of that would fit what you are targeting, the job of the affiliate manager would be to understand you and what you are going after. However remember they are sales people and driven by the bottom line so they can be high pressure and they may not be really interested in what you are doing if you are not performing.

I tend to drift more towards the larger networks just due to the fact that they have more stability and they will not be going away anytime soon, they also have worked the kinks out and normally operating as they should, these networks did not get big by not performing either, and the larger networks also normally bring the larger clients. Lets be honest it’s easier to sell a high dollar tv from a Best Buy offer than by one from Jim Bobs Television Sales & Repairs. Big names can bring trust.

Why People Fail

Welcome back to the Affiliate Marketing Profits from Home series presented by Matt Jezorek, In this segment we will discuss why people fail at affiliate marketing and what you can do to make sure you are not one of the failures. We will go over peoples objections to affiliate marketing as well as how to get your mind back into a successful mode.

What is Scam Times worth to you?

We are looking for your donations, it’s vital that you understand what we are trying to do, we are looking for people to chip in a dollar or two to help buy new podcasting equipment and pay for the bandwidth that podcasting is going to take as well as the general hosting of this site. So if you have a dollar or we saved you a few dollars by warning you on a scam let us know by chipping in and helping what we are doing. We appreciate it. You can Donate a dollar or two here

Show Notes

• Why People Fail
  • Does it take money to make money?
    • What are my costs?
    • No Website Affiliate Marketing?
    • Do I have to talk to people?
  • Can you think outside the box?
    • Do you only see things in black and white?
    • Can you do this if your not outgoing?
  • Not Willing to learn

Items Mentioned in the Podcast

• $10 Off “MooPon” for The Original FatCow– LegenDairy Hosting!
• Niche Blitzkrieg Review

Full Script

Why People Fail

Welcome back to the Affiliate Marketing Profits from Home series presented by Matt Jezorek, In this segment we will discuss why people fail at affiliate marketing and what you can do to make sure you are not one of the failures. We will go over peoples objections to affiliate marketing as well as how to get your mind back into a successful mode.

The number one reason people fail at affiliate marketing is this: It’s not a one day task, its an on going job that requires attention and learning, you will have to stay on top of your promotions and see what is working and what is not, You will need to find methods that may not be the normal for promoting your affiliate links while still remaining ethical in your practices. You may even have to join multiple networks which we will discuss in the next segment to find the one that works the best for you and has the most offers for the particular niche you are targeting.

Many affiliate marketers seem to think that if you throw several offers on the same page people will somehow just flock to your offers and buy them, affiliate links are best mixed in with content that supports the link so that a user would want to click on it, a hodge podge of crap on a page will not make me want to click on of your offers. When you throw a ton of links on a page and hope for the best the only thing you have is a link farm and you will not get page rank or search engine results from it, you really have to take time and develop your program. Your links must match your content and fit in with the general theme of your site. For example with this podcast it would be acceptable for me to use affiliate links for affiliate networks or hosting because both can be needed for successful affiliate marketing.

The other reason I have seen people fail is elementary, you can not throw an affiliate link somewhere and expect it to make sales without traffic you will do nothing, on most of my sites I can convert 1 to 2 percent of the traffic this means for every 100 visitors I might get one or two sales, on my main site which discusses and exposes scams I have a even lower rate of about .2% because everyone is already skeptical on all links. You will have to get traffic to be successful in affiliate marketing that means you must provide something of use to the niche and users.

Does it take money to make money?

It does not take a lot of money but I do recommend some basics I recommend getting good hosting that you can pay for once per year and have it all year, I recommend looking at Fat Cow and there are links in the show notes for this recommendation, you can pay $66 dollars and get unlimited domains for all your niche sites, I also recommend if you are new to creating niche sites that you look at Niche Blitzkrieg the review that Scam Times did is in the show notes and is a good read, this will cost you $77 dollars one time and will get you started and you should have your first niche site up in the first day. The support you will receive from this will come from the author as well as myself.

However these costs are not required 100% of the time, you can do affiliate marketing without a domain using classified ads, or other methods of driving traffic to your affiliate links like pay per click advertising, however you will quickly learn that in order to create a successful business you will have to spend some money, so $143 dollars plus the costs of domains is not that bad of a startup cost. Remember anyone who tells you that you can get something for nothing is lying to you.

I know you have heard about no website affiliate marketing and we touched on it above, it can be done and people have done okay with it, I personally do not recommend it because you are relying on someone else to keep your links and offers up, remember this as well a domain and website can bring you more traffic and other revenues besides affiliate marketing. Lets say you came across this awesome niche that was low competition but high search rates, would you want a classified ad running or a whole website dedicated to that niche that will allow you to present more and more offers as your traffic grows. Remember in affiliate marketing its a numbers game and traffic is king.

You know the best thing about affiliate marketing? It requires no telephone calls, no talking to people unless you want to and the freedom to work your own hours, however I do not recommend quiting your day job or stop looking for a day job because the learning curve is steep and it can take months or even years to generate enough income to work on it alone, I have been affiliate marketing for several years and its only a supplemental income to me however this is what I want it to be, as I would go crazy just sitting around.

Can you think outside the box?

Do you read the internet and just follow what others do or are you the type of person who makes your own path, because if you are just going to blindly follow in your promotions you might not do as well as if you can think outside the box and find methods of affiliate marketing that are not being done or have not been fully examined. For example, anyone can make a review site and then review products with affiliate links and other things but can you find a new way of doing it? How about creating a podcast that reviews stuff and use affiliate links in the show notes. There are many other ways to come up with ideas, but you have to think outside the box and stop thinking what others think.

You also must be willing to learn new things all the time, the best affiliates are always looking at new ways to promote the products or services they can make a few dollars off.

This is the first in our special series about making money with affiliate marketing, too much time we expose what companies and services to stay away from so now we want to give just basic information. I want to introduce you to affiliate marketing from someone who is not trying to sell anyone anything, the Anthony Morrison book gets you on the phone list to get called about upgrading and being coached and coming to conventions and so on and so on, this is a no holds bared full truth about affiliate marketing, what it is, what it’s not, how to do it, and more related information

I have decided to include the script and at the end of the series I will put it all together into a PDF so that you can download it.

What is Scam Times / Scam Cast worth to You?

We have recently put a ChipIn widget on the side bar of this site, it’s vital that you understand what we are trying to do, we are looking for people to chip in a dollar or two to help buy new podcasting equipment and pay for the bandwidth that podcasting is going to take as well as the general hosting of this site. So if you have a dollar or we saved you a few dollars by warning you on a scam let us know by chipping in and helping what we are doing. We appreciate it.

Show Notes

• What is Affiliate Marketing
• What are the Roles in Affiliate Marketing
  • Merchant
  • Network
  • Publisher
  • Customer
• Payment Types and Information
  • CPL
  • CPC
  • CPA
  • CPM
• When do I get paid?
• How do I get paid?

Full Script

Hi, My name is Matt Jezorek some of you already know me because I run scamtimes.com recently there has been a lot of people who have found my site by my expose’ on the Anthony Morrison Advertising Profits from Home which is about affiliate marketing. I was not impressed with the book and what it would bring so I am working to bring this to you here. I want to introduce them to the affiliate marketing from someone who is not trying to sell anyone anything, the Anthony Morrison book gets you on the phone list to get called about upgrading and being coached and coming to conventions and so on and so on, this is a no holds bared full truth about affiliate marketing, what it is, what it’s not, how to do it, and more related information. During this series I will be taking the time to explain everything I can and more, if you have questions during this series you can contact me at matt@scamtimes.com and I will respond to your questions. Thank you for listening and enjoy the series.

The question what is affiliate marketing is probably in your mind or you have wondered this in the past and went out and learned about it some, I want to give you the definition of affiliate marketing and give you a break down on rolls and types of affiliate marketing and a little more information that should help you out. This segment of the series is called Just What Is This Affiliate Marketing Thing?

The definition of affiliate marketing from Wikipedia is this: Affiliate Marketing is an internet-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s marketing efforts. It is an application of crowd sourcing. [1]

Now in my terms this means that there are companies out there who will pay you to bring them customers, you become your own little marketing house and you get paid by how good you are at bringing traffic or customers. Now the definition says each visitor and I would argue that the majority of all the affiliate programs will need you to bring a customer and we will go over that when we discuss the payment methods affiliate marketing networks and programs will use and get you acquainted with the lingo of advertising and affiliate marketing.

Affiliate Marketing has 4 key rolls and they are as follows, the merchant, the network, the publisher and the customer. In all cases as an affiliate marketer you are the publisher and you are responsible for bringing the customer.

The merchant can be a variety of people or companies from large to small, Best Buy and other large corporation use affiliate marketing to bring more sales also smaller organizations and in some cases single people can use affiliate marketing and become the merchant if they have a product, so no matter what if they have a product for you to sell they are the merchant.

The network is an intermediary they bring the merchants to the publishers, you will normally sign-up with a network like Linkshare or Commission Junction and they will give you all the Merchant programs you can join, however this is not the only way to find merchants, you can go and individually find affiliate programs for pretty much any niche you are looking in. You can do this with Google mining and search for niche name +affiliate program. This will get rid of the network but to me networks are very important because I do not need to look for all my merchants, they also provide valuable tools for deep linking and some merchants upload creatives etc.

The Publisher? Well thats you, your job is to do just that publish marketing offers or finding new ways to market products provided by the merchant and network, this can be by pay-per-click advertising, creating niche sites like described in Niche Blitzkrieg which is the method of affiliate marketing I recommend, and there are many other options on how to market. Some methods that are recommended by other programs I strongly recommend not doing, such as: Craigslist spamming, spam emails, cookie stuffing and more.

The customer is anyone who wants to buy something which means we are all customers and more than likely 99% of the time an affiliate has already made money on each and every one of us if we have ever purchased anything online.

So that is the 4 roles of affiliate marketing, next we are going to talk about some lingo and payment methods that affiliate offers will present, we will go over the following terms, CPL, CPC, CPA, and CPM

CPL stands for Cost Per Lead and what that means to the affiliate marketer is this, some merchant will pay you for every lead generated from one of your leads, it could be sign-up for an email list, or fill out a simple form. It will not need a purchase, some of the leaders in CPL is insurance companies they will pay you for someone who fills out a form for a quote or fills out an application, it could be a short or long form. These typically pay a few bucks but sometimes more. These can be good to promote if you can find a good niche because it costs nothing to the customer. These can be great and high conversions if you can get the traffic and clicks to support it.

CPA stands for cost per action, this normally means a purchase and what 90% of all affiliate marketing offers come down to, such as I could say I will pay you 10% of all sales generated from your website, so anytime someone comes to your website clicks a link and buys something you get 10% this can be huge rewards if you have the right niche and are offering the right items. Now mind you in all affiliate marketing if you can not get the traffic you will not make money. I have seen some offers that combine Cost Per Lead and Cost Per Action together taking our insurance quote above, you may get paid $10 dollars for someone filling out a quote request and $25 for everyone who purchases the insurance leading you to a $35 dollar pay out.

CPC stands for cost per click, these are rare but they do exist in some cases, Cost Per Click means you will get X amount of money each time someone clicks on your ad, if you are creating niche sites and doing affiliate marketing you can also ad AdSense to your website or other advertising and get a little money anytime someone clicks on an ad on your site, this is how I make the majority of my money on scamtimes.com.

CPM stands for Cost Per Milli which is roman for Thousand its simple the Merchant or Advertiser will pay you X amount of money for every thousand impressions of the ad, this will also be used in most cases to decide the worth of an offer you are running. So combined with the Cost Per Click you can easily decide if you are spending too much money promoting an offer.

That wraps up the 4 terms you will need.

So now we can talk a little bit about money, one of the things asked often is when do I get paid? Depending on the network but in most cases you will get paid monthly for any sales generated the previous month, now most of these networks have a minimum you must reach to get paid for example $50 or $100 dollars. This means you must make this before a check is cut. While at first this can seem to be a problem once you get the hang of things you will be getting this every month. Affiliate marketing will only make what you put into it, so you must do your research, and put in the work to gain from affiliate marketing. In most cases a check will be cut but some affiliate networks will pay via direct deposit or even PayPal.

However do not limit yourself to networks, you should reach out and look at other programs that may be direct with the Merchant, these can sometimes be more beneficial then the offers from the networks, the networks just make it easier to get started.

This wraps up the first installment of Affiliate Marketing Profits from Home with Matt Jezorek, for more information about this program you can visit scamtimes.com. Tune in next week when we will discuss Why people fail!

[1] http://en.wikipedia.org/wiki/Affiliate_marketing

This is Episode #5 recorded for November 30th 2009 where we will talk about Getting out of the billing from these scams and trying to get Visa or your Bank to help out, Acai Berry Scams and the Truths about the berry, and we will cover a little of the dazzlesmile™ v the world lawsuit that will be interesting to follow.

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Show Notes

These are the high points of the show to get more you will need to listen to the show. We hope you enjoy it.

• Introduction
• Welcome to Episode 5
• Message about Fat Cow Hosting
• Infinite Credit Card Billing
• What to do when the company will not answer?
• Regulation E
• FTC & IC3
• Sponsor Message
• Acai Berry what it is and what it is not
• Buying Acai Products from reputable companies like above
• What happens when you do not cancel your trial
• About the ChipIn Widget on the Sidebar
• Dazzlesmile v the World
• Search Engines will be out of lawsuit quickly
• What is dazzlesmile and what it is not
• dazzlesmile comes out of the closet
• The bill that dazzlesmile owed Epic
• And more..

References

• Regulation E
• Acai Palm
• Acai Berry on WebMD
• Full Lawsuit Discussion
• Symantec vs Jesse Willms Company EDirectSoftware
• Microsoft vs EDirectSoftware
• Okuma Nutritionals, LLC v. eDirectSoftware et al

This is episode 4 recorded November 25th and this week on Scam Cast we will be discussing Just how these teeth whitening programs are ripping you off, We will be discussing how these scams take over the internet with affiliate marketing, and we will give our review on Niche Blizkreig

Show Notes

• Introduction
• Talking about new Format and turning positive
• Episode 4 Intro
• Dazzle White Profit Margins
• How scams travel the Internet so quick
• Read Niche Blitzkrieg Full Review

Complete Script minus Review

We have changed the game, in the past we have focused on exposing scams and programs that will not make you money, its time to go positive, while we will still focus on exposing scams, we feel we can better serve your needs by attempting to help you make money on the internet.

The goal of ScamCast is to bring you a product or program review every episode so that you can start making money on the internet. One thing that all these scams have in common is they are promising  to help you make money on the internet. So we feel that we will just take the place of the scams and give you honest, fair, and unbiased reviews that will help take you to the next level. But do not forget we will call a scam a scam,

We hope you enjoy the new format, if you would like to be a guest on Scam Cast fire off a quick email to scamcast@scamtimes.com. We hope in the future we can find a cohost as well so you are not just listening to my drivel

Dazzle White Profit Margins

We have went over in the past the Dazzle White scam and who runs it I do not really thing we need to get into that today but what I do want to quickly touch on is how much money they are really making.

Albert a reader who is always finding me good information and emailing it found where you can buy wholesale these teeth whitening pens with the same active ingredients as dazzle white is trying to sell, he found these pens with custom packaging for one dollar and fifty cents to three dollars and fifty cents.

So just what is Dazzle White trying to sell you these pens for? I believe the last number i seen was eighty seven dollars. Thats one hell of a markup. In fact if we bought 500 pens at three dollars and fifty cents we would end up paying seventeen hundred and fifty dollars and then sell them like they are doing for eighty seven dollars we would stand to make about fourty one thousand dollars per five hundred pens. Since dazzle is going to autoship you these pens chances are they are not having a problem getting rid of inventory.

These people are making a ton of money and can afford all the fines that the FTC puts on them. The only way to stop that kind of profit margin is to shut the business down. But whats the chances of that happening ?

How these scams travel the internet

Since affiliate marketing is so prevelant and how several people I know make money, hell I even make money with affiliate marketing it makes a great target for scams, We went over affiliate marketing a little in episode 1 so if you need a quick touch up on what affiliate marketing is I recommed you listen to it.

Affiliate marketing from the product producer side is a very cheap way to get advertising and sell product, most affiliate marketing is what is called CPA or cost per action, that means they do not pay an affiliate unless a lead or a sale is created. These CPA offers are crazy I have seen some that pay out fourty dollars or more per “free trial” that is signed up, unethical affiliates jump on these because they will and do convert at a high rate

These unethical affiliates normally come from taking a CPA course online that will tell them to create these fake blogs, and spam craigslist and other methods of so called marketing they only care about the conversion.

What this means is the scams spread like a virus and there is no way to inocculate, we have seen this around all types of these scams, Dazzle White has CPA offers, Google Treasure Chest and other Google Scams have also used these, we have seen offers from Pacific WebWorks involved and in some cases I think Pacific WebWorks is using other CPA offers to extend its profit margin. These are deplorable but can not be stoped easily

We have seen some new policies from the FTC recently about disclosure in affiliate marketing that will require some of these fake blogs to either come down, provide disclosure which i have seen several of them do or run the risk for a eleven thousand dollar fine. Notice how the affiliate gets fined and not the company for the crappy products. But not all affiliate marketing is for these types of products and not all affiliate marketers are unethical.

This is just how they spread so quickly, remember if you are going to get into affiliate marketing if you would not buy the product or use the offer, dont offer it to your lists, blogs, or other methods of marketing. Save face, and be smart about your marketing and become an ethical marketing genius, you can make the same money and still sleep at night.

This week on As Seen on TV We will be discussing a Call to Action, Google Scams, as well as 10 Signs to Identify A Scam, This is Episode 3 recorded for October 18th 2009.

See Below for the Show Notes and Complete Script.

Show Notes

Complete Script

Show Notes – Episode 2

Recently I got off the phone with a reporter out of LA with Fox News, they are looking into the Kevin Hoeffer and Google Business Kit scams and need your help as well as wanting to help you. He is looking for victims of these scams, you can remain anonymous however with the help of victims and others we hope together to out these people for what they are.

Listen to the show for the rest of the details

This is Scam Times Episode #1 October 12th 2009 Today we will be talking about Anthony Morrison’s Advertising Profits from Home and attempt to explain what you are getting yourself into. We will be covering what this book and website really entails. I am sure you have probably seen the infomercial and are interested in what it can do for you. We will go over some flaws that I have seen so far in this program and let you draw your own conclusions.

Show Notes:

• What you get when you buy
• What is Affiliate Marketing
• Conversions and Traffic
• Pay Per Click to drive Traffic
• Competition and Cost per Customer
• Natural Traffic and Organic Search Results
• North Carolina & New York Affiliate Legality problems with Sale’s Tax
• You can make money but….
• Questions & Comments

Now this is Scam Times first podcast so don’t be too brutal to me and let me know if you have questions or comments. You can post any comments about this podcast here on this post. Hope you enjoy it. Now here is the podcast.

UPDATE: We now have a product worth promoting, check out Niche Blitzkrieg as it will show you everything you need to know about setting up niche websites to make a constant income stream, To good to be true? I have been using it now for a while check out the review of Niche Blitzkrieg

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